About RouteZero

We cut the cost and carbon of business travel

RouteZero finds the travel choices that cost less and emit less, and helps your people take them. Nobody is asked to travel less.

£50,000,000
travel spend analysed
500,000
journeys analysed
100,000
tonnes CO₂e analysed
Who trusts us

Serious organisations, in their own words

Teams in defence, research, and the public sector who use RouteZero.

Leadership chose the 20% scenario because the data showed it also delivered higher cost savings.

L
Leonardo UKDefence

RouteZero has the potential to lead the way towards a decarbonised future, with innovative products, services and technology designed to accelerate NetZero goals.

U
University of CambridgeEducation

After the deployment of RouteZero there was a 20% increase in sustainable journey choices across staff travel.

Candy Snelling
Candy SnellingAssociate Director for Estates and Sustainability, NERC
Key customers
Data and methodology partners
TrainlineDuffelCiriumGoogle EmissionsGreen Travel Data
Why we exist

We do the work most of the industry skips

Most of the carbon industry measures business travel broadly and sells offsets. We went deep on travel instead, and on the harder work of cutting its cost and its emissions together.

Cost and carbon aren’t in conflict

Many greener options are also cheaper. RouteZero finds them and helps your people take them.

Cut the emissions themselves

An offset adds a cost and leaves the emissions where they were. A greener trip can cut both. That’s the harder work, and it’s the work we do.

Complexity simplified, not hidden

Travel data is messy, policies are nuanced, and different people want different things. We make that complexity easy to follow, without hiding it.

Depth over breadth

We don’t cover every emission source. We go deep on travel because specific answers are what lead to action.

Behaviour change isn’t easy

RouteZero finds the balance of cost, carbon, and traveller experience that leads to better results for the company.

Founders

Built by people who know the problem

Industry experience from inside large multinationals, and engineering that runs from satellite systems to large-scale data platforms.

Dan Brown

Dan Brown

CEO & Co-founder

Dan saw how hard it is to manage travel emissions while working at large multinationals. He co-founded RouteZero to make corporate travel data transparent and accountable. He works with customers to turn sustainability commitments into measurable reductions, building greener choices into everyday travel decisions. The aim is to meet the IPCC’s challenge of halving emissions by 2030.

Albie Baker-Smith

Albie Baker-Smith

CTO & Co-founder

Albie is a software engineer whose work runs from satellite systems to large-scale data platforms. He co-founded RouteZero to work on a problem where technology can make a measurable, real-world difference. He leads the platform’s technical strategy, covering data architecture, emissions modelling, and product design. His main focus is the modelling and recommendations that make the best journey the natural choice, at scale.

The platform

Three products, one platform

Understand your travel spend and emissions, model the changes before you commit, and act at the point of booking. Each works on its own. Together, they turn raw travel data into trips that cost less and emit less carbon.

Let's talk

See what RouteZero could do for your organisation

We'll take a month of your travel data and show you where your costs and emissions really come from, and which changes could cut both. There's no charge, and we'll tell you honestly whether we can help.